Message from the President

Striving to be the Company of Choice Globally
Contributing to a Sustainable Earth and Society Through Materials

Aichi Steel was founded by Kiichiro Toyoda on March 8, 1940 based on his strong belief that "Great cars are made with great steel." Since then, as the only material manufacturer of the Toyota Group, we have consistently provided high quality materials. The spirit of research and creation has acquired a new mission that “a great society comes from great materials.” By targeting a wide range of products used in everyday life from the automotive industry to industrial machinery, construction, IT, electronics, healthcare, and agriculture, we provide the world with numerous materials in addition to specialty steels and forgings.

In recent years, our business environment has been undergoing substantial changes. CASE (Connected, Autonomous, Shared and Services, and Electric) is advancing in the automobile industry, and an ultra-smart society is emerging. We have taken our brand slogan—Innovate Materials. Create Tomorrow. —to heart, and we will continue to view materials as the starting point for added value and to create new value, so that we can contribute to the prosperous society of tomorrow by conducting business that meets the needs of society according to the times.

Today, in addition to increasing profit, it is the mission of companies to contribute to the development of a sustainable earth and society through their business activities. We adopted the Vision 2030, a guideline for fulfilling that role, on the milestone of the 80th anniversary of the company’s foundation. We will further promote ESG∗ 1 management based on the Aichi Way, the Group’s value system and conduct guidelines, and work to achieve the vision so that we can contribute to achieving the SDGs∗ 2 and a sustainable earth and society.

In order to continue to meet the expectations of all stakeholders, including customers, shareholders and members of local communities, the Aichi Steel Group will continue to challenge itself to become the “Company of Choice Globally.”

*1 ESG   Environment , Social , Governance
*2 SDGs Sustainable Development Goals

Takahiro Fujioka