Social contribution policy

Activity promotion system

In pursuit of harmonious coexistence and co-prosperity, Aichi Steel promotes community-oriented activities focused around four key words: “clean,” “green,” “creative” and “volunteerism.”
The Volunteer Center, located in the General Affairs Division, provides information and promotes educational activities with the aim of supporting employee volunteer activities. It also plans smaller-scale volunteer activities which employees can participate in, and encourages them to experience volunteering for themselves.

During fiscal 2017, we increased participation in activities through efforts such as an increased number of activities to promote coexistence with nature, starting the collection of used books, and introducing a canteen menu that supports regional recovery. We also set a record with a total of 7,276 volunteers, which was 647 more people than last year.

Changes in the number of volunteers in social contribution activities (cumulative)

Number of
volunteers in FY2017
7,276
(647 person increase year-on-year)

Clean (beautification, safety, security)

In addition to holding the “Nearby roads clean-up campaign” every two months to help clean our neighborhoods, we have been holding Clean Aichi Day every October since 2009, together with employees of domestic and overseas subsidiaries, as one of Aichi Steel’s CSR Enhancement Month activities.

Nearby roads clean-up campaign
5 events, 125 volunteers

Clean Aichi Day
800 volunteers

Nearby roads clean-up campaign
Clean Aichi Day

Green (planting and environmental conservation)

Student planting of flowers in front of Meitetsu Shurakuen Station Student planting of flowers in front of Meitetsu Shurakuen Station

Twice every year, students of the Aichi Steel Technical Training Institute plant flowers in the roundabout in front of Meitetsu Shurakuen Station, the station nearest our offices, as one of our activities to clean the neighborhood.

Creative (education, culture)

Lesson about Iron

Launched in 2010 to mark the 70th anniversary of our founding, every year we visit schools to present a “Lesson about Iron” to students. The project, which is in its ninth year, aims to teach elementary school fifth graders about the local industry of Tokai City, the largest iron-producing region in central Japan. Through a lesson called “Making Magnets,” we offer a fun way for all elementary school students to experience manufacturing.

Creative lessons
12 schools, 36 classes

Traffic safety awareness

Traffic safety awareness

Aichi Steel conducts traffic safety awareness activities as a responsible manufacturer in the automobile industry.
One of those activities is “Zero Day” safety patrols that each site continues to conduct.

2,325 volunteers

Volunteer support

Established in 1993, the Aichi Steel Volunteer Fund continues to donate to local social welfare organizations and others and to provide support to disaster-affected areas, including after the Kumamoto Earthquake. Another voluntary and ongoing program that employees can participate in is the “one-coin” donation program, where they donate 100 yen from their pays every month.

In fiscal 2017, we started a new initiative to support welfare facilities for disabled persons, with the installation of collection boxes for used books, CDs and DVDs at four locations around the company. We also introduced a canteen menu that supports regional recovery as a new initiative to support disaster-affected areas.

“One-coin” donation
544 volunteers

Aichi Steel Volunteer Fund

Through the Aichi Steel Volunteer Fund, and company donations from our matching gift program, we have donated items to the equivalent value of 2.2 million yen to local social welfare organizations and others.

Satsuki Social Welfare Organization Satsuki Social Welfare Organization
Chita Social Welfare Organization Chita Social Welfare Organization
Japan Blind Tennis Federation Japan Blind Tennis Federation

Support for disaster-affected areas

As part of our efforts to support disaster-affected areas, after events like the Great East Japan Earthquake, the Kumamoto earthquakes or the heavy rains in northern Kyushu, we hold sales of local produce at plant open days and other events, and every year we collect goods to be used for disaster recovery.

Canteen menu in support of regional recovery: Yogurt by Yuda Milk Corporation, Iwate PrefectureCanteen menu in support of regional recovery: Yogurt by Yuda Milk Corporation, Iwate Prefecture
Produce stalls at a company eventProduce stalls at a company event
Collecting goods to help support restorationCollecting goods to help support restoration

Volunteering and Welfare Hands-on Classroom

In fiscal 2016, we started a new initiative called the “Volunteering and Welfare Hands-on Classroom” to enable employees to participate as volunteers in the local community, and to better understand social welfare. So far, we have held five classes, including a dementia support training course, a sign language course and disaster volunteer center establishment and operation training.

Dementia support training courseDementia support training course
Sign language courseSign language course
Disaster volunteer center establishment and operation trainingDisaster volunteer center establishment and operation training

Recycled books, CDs and DVDs

We have started a collection drive as a support activity for welfare facilities for disabled persons. The used books we collect are fixed up for resale by persons with disabilities, with profits going to the workers involved.

Collection box for used books, CDs and DVDsCollection box for used books, CDs and DVDs
Collection box for used books, CDs and DVDs